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Why Hasn't My House
Sold Yet!?!

wpe104.jpg (9521 bytes)

for sale by owner fsbo house soldMillions of sellers just like you ask this question everyday! 

I'll tell you exactly why your house hasn't sold yet...
(whether you've involved an agent or not!)

Selling property is not, contrary to popular belief, Rocket Science!

The problems people run into while selling a house are most often the result of...

Expectation and Communication.

All parties involved in a home sale must have the same Expectation... the SALE of the property!

This is not a trivial point!

Countless times before, Sellers have been hoping their house will sell any minute, while they... or their Agent... are really not expecting the property to sell......  at all!

At this point you're thinking, "WHAT! What do you mean the seller or the Agent doesn’t expect the property to sell!?! Of course they want to sell!  Don't they?"

I'm not saying they don't want to sell, I'm saying they don't expect to sell!

The seller or the Agent doesn’t feel the house will sell, and therefore, it won't! In the case of the Agent, he or she knows, or at least senses, that there is some issue of Price, Terms, Condition, Market, Location, Timing, or some other factor that will prevent a sale at this time.

In the case of the seller... they just don't really (deep down) expect the house to sell.  This is due very simply to the fact that they are not prepared and have no clue what they are doing!  

This is pretty much the end of the story for the seller who is unprepared! 

They're toast! 

Check the yellow pages for the nearest real estate agent!

Here is where part 2 of the problem comes into play when using an agent... Communication!

Instead of relating all of the potential problems to the Seller, the Agent, for a variety of reasons, does not communicate his concerns.

So the Seller just keeps on hoping his house to go under contract.

Why shouldn’t he, his Agent hasn’t Communicated otherwise!?!

The Agent and the Seller stop communicating, or worse, start communicating in a way that would make their mothers blush!

(!@#$%*&) 

They lose sight of the goal, which is a Sale for Top Dollar in Today’s Market!

The Agent blames the Seller, and the Seller blames the Agent. The whole problem would have been avoided if they had communicated better... and probably a little more frequently!

Conclusion

If your Agent doesn’t expect your house to sell, you don’t need him / her.

If you're not fully prepared to sell on your own... don't even bother trying!

Expectation, Preparation, and Frank Communication with yourself or your agent are the Keys to Success!


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